According to the latest report by IMARC Group, titled “Loyalty Management Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027,” The global loyalty management market size reached US$ 2.8 Billion in 2021. Looking forward, IMARC Group expects the market to reach US$ 9.1 Billion by 2027, exhibiting a growth rate (CAGR) of 21.47% during 2022-2027.
Loyalty management refers to innovative data-driven tools that aid in acquiring, engaging, and holding on to customers. They are usually utilized with the campaign management system that sends out short message services (SMSs) and automated emails. Loyalty management helps in enhancing the customer experience, raising brand awareness, and providing information about relevant offers, including revenue, points, miles, discounts, coupons, etc. These tools are reliable, convenient to use, and enable the operator to collect, manage, and leverage customer data.
Request Free Sample Report: https://www.imarcgroup.com/loyalty-management-market/requestsample
Note: We are regularly tracking the direct effect of COVID-19 on the market, along with the indirect influence of associated industries. These observations will be integrated into the report.
The rising need for client retention and expanding sustainable customer relationships across various industries are primarily driving the global loyalty management market. Besides this, these tools are increasingly being employed in business-to-customer (B2C) companies to study and predict consumer behavior, which is also propelling the market growth. Additionally, the escalating demand for loyalty management across numerous sectors, such as retail, hospitality, manufacturing, transportation, etc., is further augmenting the global market. Moreover, the incorporation of blockchain and artificial intelligence (AI) technologies with loyalty management systems for auto-analyzing and recording of accurate information is also catalyzing the loyalty management market. In line with this, the rapid development of improved technological solutions, such as smartphone-oriented programs, is further bolstering the product demand. Additionally, extensive applications of loyalty management in the telecom and information and technology (IT) sector are further projected to fuel the loyalty management market over the forecasted period.
Breakup by Type:
- Customer Retention
- Customer Loyalty
- Channel Loyalty
Breakup by Organization Size:
- Large Enterprises
- Small and Medium Enterprises
Breakup by Deployment Mode:
Breakup by Industry Vertical:
- Travel and Hospitality
- IT and Telecom
- Media and Entertainment
Breakup by Region:
- North America (United States, Canada)
- Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, Others)
- Europe (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
- Latin America (Brazil, Mexico, Others)
- Middle East and Africa
Competitive Landscape with Key Player:
- Annex Cloud
- Bond Brand Loyalty Inc
- Comarch SA
- Epsilon Data Management LLC
- Fidelity Information Services Inc
- ICF International Inc
- Kobie Marketing Inc
- Oracle Corporation
- Paystone Inc
- SAP SE
- TIBCO Software Inc
Ask Analyst for Customization and Explore Full Report with TOC List of Figure: https://www.imarcgroup.com/loyalty-management-market
As the novel coronavirus (COVID-19) crisis takes over the world, we are continuously tracking the changes in the markets, as well as the industry behaviours of the consumers globally and our estimates about the latest market trends and forecasts are being done after considering the impact of this pandemic.
If you want latest primary and secondary data (2022-2027) with Cost Module, Business Strategy, Distribution Channel, etc. Click request free sample report, published report will be delivered to you in PDF format via email within 24 to 48 hours of receiving full payment.
IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.
IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.
30 N Gould St Ste R
Sheridan, WY 82801 USA – Wyoming
Tel No:(D) +91 120 433 0800
Americas:- +1 631 791 1145 | Africa and Europe :- +44-702-409-7331 | Asia: +91-120-433-0800, +91-120-433-0800